Join our Team

Job Description

You will be responsible for overseeing the communication and marketing strategies of Youth Future Lab (YFL). Your primary role is to develop, implement and manage marketing campaigns that promote YFL and our services.

Responsibilities

The following activities will form part of the day to day expectations:

  1. Developing marketing strategies, this includes but isn’t limited to:
  2. Conducting market research
    • Keeping up-to-date with industry trends,
    • Identifying target audiences,
    • Developing marketing plans and strategies that align with the YFL’s goals and objectives
  3. Creating a range of marketing materials, including brochures, flyers, advertisements, social media content, and other promotional materials
  4. Develop and manage digital marketing campaigns, including email marketing, search engine optimization (SEO), and social media marketing.
  5. Build relationships with key partners, media outlets, and other stakeholders
  6. Conducting market analysis to inform the company’s marketing strategies.
  7. Monitor the performance of marketing campaigns, measure their effectiveness, and provide regular reports to senior management.

Requirements

You are required to have;

  • Excellent communication skills
  • Highly organised
  • Strong understanding of marketing principles and techniques
  • Creative
  • Able to work effectively in a fast-paced, dynamic environment